The MoU was signed by PITB DG IT-Operations Faisal Yousaf and CEO Beythak Mir Nasir.
According to the MoU, PITB would extend its support in the automation of the Agriculture Marketing System by M/S Beythak SMC (Pvt.) Limited and its stakeholders from the public and private sector.
This initiative shall help farmers and buyers to make digital transactions resulting in minimum to zero interference of the middle-man at the Mandis. It will also promote the culture of virtual/digital markets for agriculture across Punjab.